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DHL and Mobitrac Team to Power New DHL Route Optimization Program |
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Mobitrac's Dynamic Area Planner Modular Web Service Deployed as a Core Element of DHL Routing Solution
DHL, the world's leading express delivery and logistics company, and Mobitrac Inc., the market-leading provider of Transportation Execution Systems (TES), today announced that DHL has deployed Mobitrac's Dynamic Area Planner to power its new Route Optimization Program. The initiative, announced by DHL on March 7, 2006, will help DHL facilities map out optimum delivery routes, streamline sorting processes, and balance daily loads more efficiently. When complete, the program will provide DHL company operations nationwide with even greater operational efficiencies, and DHL customers with an enhanced customer service experience.
Mobitrac's web-based platform enables DHL managers to assess and develop optimized routes that ensure consistent composition of courier delivery areas. The dynamic, on-demand solution also provides DHL managers with the information they need to evaluate each facility's day-to-day schedule performance, optimize yield management, reduce planning time, and ensure routes are constructed to flex with customer demand.
These powerful new capabilities enable DHL to create and dynamically adjust work areas in its express delivery business, resulting in reduced operating costs through balancing and optimizing work areas, while continuing to maintain superior levels of customer service. Mobitrac's Dynamic Area Planner - the first in the industry - is designed to help transportation companies reduce "area planning" optimization time from weeks, or even months, to as little as a day.
"Mobitrac's straightforward data integration and broad set of tools has allowed us to produce rapidly actionable information," said Fred Beljaars, executive vice president for operations at DHL Americas. "We are committed to delivering the highest levels of customer service in the transportation industry, and through partnerships with technology providers like Mobitrac, who are developing innovative transportation solutions, we continue to do so."
"Mobitrac's Transportation Execution Platform is quickly establishing itself as the new standard for managing fleets and fleet performance," said Mike Liddell, Mobitrac co-founder and CEO. "DHL's selection of our groundbreaking TES solution provides compelling validation by one of the most respected names in worldwide shipping."
Mobitrac's Transportation Execution Platform is comprised of a suite of modular services that can be integrated simply and easily in a fleet's current IT infrastructure. Each module can work alone or together to ensure the precise level of functionality required to meet a shipper or carrier's unique needs.
The route optimization initiative is one of many projects DHL has undertaken to bring "customer service back in shipping." Earlier this month, DHL announced a new radio frequency identification (RFID) pilot project to demonstrate how the use of RFID-tagged packages can improve tracking and security for customers as part of the "DHL Innovation Initiative," which aims at developing innovative logistics solutions to increase the efficiency of supply chains.
The installation of the Mobitrac technology, which began in January 2006, will be fully operational by September 2006.
Source: Press Release
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